NRC: to select the best cinnamon we hired a tree taster

NRC: om de beste kaneel te selecteren hebben we een bomenproever ingehuurd

In August 2022, The Good Spice was featured in NRC. The article is about founder Iona Mulder and her search for spices with a better taste, clear origin, and a fairer story behind the product.

The publication shows how The Good Spice challenges the traditional spice trade and seeks direct contact with farmers and producers.

Read the article here